Adobe Spark allows both web and mobile users to create and share visual content – like posts for social media, graphics, web stories, and animated videos. The goal with the new Spark suite is to allow anyone, including small businesses, bloggers, marketers, and students, the ability to create and share visual stories without needing to be professional designers. The tools also don’t require a lot of time to use – which is helpful in particular when it comes to the sped-up age of social media, where posts fly by on users’ timelines in days and hours, if not minutes.
Spark Post is aimed at letting you create professional graphics in minutes. While it leverages concepts from Adobe’s pro tools like Photoshop and InDesign, like the ability to layer images with text and filters, it makes this accessible to everyday users who can make these sorts of changes just by tapping buttons.
Spark Page is focused on helping you craft web stories. That means you can use it for things like magazine-style travel stories, photo albums, online newsletters, reports, or anything else that you want to present on the web.
Spark Video lets you create animated videos in a matter of minutes. This isn’t a tool for filming content, however. Instead, you combine text, images, icons and themes in a presentation, then speak your voice over the story in order to create the video.
This session will concentrate on using all three of these tools to help students engage better with your content.